ALUMNI INSIGHTS
Read more than 80 insights - the real-life stories of our course graduates. Learn more about what breeders share about their experience with this program.

I feel overwhelming gratitude that this course became such a meaningful catalyst in the lives of my colleagues – breeders, and inspired to create the new upgraded program "Breeder's Key Point".
"This course is about mutual understanding between owners and breeders; about figuring out "who you are and what your goal as a breeder is;" about proper presentation of your values, and about not being like everyone else but having goals – achievable goals – and so much more!"
Ann Dymytrova Kaihila

Rhodesian Ridgeback, Maanhaar Primo-Creatus kennel, Finland
Learn more
Marketing for Breeders is a unique project, not about sales at all! But I realized that later when the course began. This course is about mutual understanding between owners and breeders; about figuring out "who you are and what your goal as a breeder is;" about proper presentation of your values, and about not being like everyone else but having goals – achievable goals – and so much more!

I attended two courses. The first as a trial run, and the second, more extensive one. And honestly, I am thrilled!

I never had a problem selling puppies and I thought I kind of knew it all. But now I see my mistakes and realize that I didn't know much, or knew and was too lazy to do it because I didn't think it was that important. Now I understand that with the right approach there are plenty of opportunities to grow! There is so much I want to do now!

Victoria, our lecturer.... I was in awe of her! Initially the marketing slang was difficult and incomprehensible. But Vika tried to make explanations as clear as possible, she is always in touch and always ready to help with any questions! I had a feeling that Vika didn't sleep, because she had time for everything: she was constantly in touch with us for 24/7 and delivered huge and oh-so-cool lectures! And she also has a family, kids, house, dogs, and puppies! I am amazed at how she manages it all!

I highly recommend this course to all breeders and even to owners of male or female dogs! This is really a worthwhile course! And the knowledge we got is priceless! Vika, thank you so much for all your tremendous work!
" There are definitely things to learn in this course. Previously, all promotion was chaotic, without actual understanding of what to do and why.After the course I have a plan of action and a lot of new knowledge and modern tools to work with different social media platforms and the website.

The course teaches us to value ourselves and to communicate our worth to our pets' potential owners."
Olga Begena

Yorkshire terrier, maltese and west highland white terrier, Sunachates kennel
Learn more
I saw the announcement about enrollment in Marketing for Breeders course after watching 2 free webinars held by Victoria and her team. Knowing already that Victoria presents information in an accessible and clear way, even for dummies like me, I decided to join the fall batch.
There are definitely things to learn in this course. Previously, all promotion was chaotic, without actual understanding of what to do and why.
After the course I have a plan of action and a lot of new knowledge and modern tools to work with different social media platforms and the website.
One of the great things about this course is that it teaches us to value ourselves and communicate our worth to our pets' potential owners.
There is a lot of work ahead. I am confident that the knowledge we got will bring results and a lot of fun in the process.
"Dynamic. Professional. Creative.

During the course you'll gain energy, experience, and knowledge. You will have a completely new vision and understanding. The familiar order of things will change, your values will change. And your self-esteem will grow so that you will be able to see how unique you are."
Inguna Tihomirova

BLACK IMP Norwich terrier kennel
Learn more
Dynamic. Professional. Creative.

During the course you'll gain energy, experience, and knowledge.

The main advantage of this course is that YOU HAVE TO DO IT YOURSELF. Then Victoria will have appropriate time and place for on point comments, valuable advice, and ideas. You will have a completely new vision and understanding. The familiar order of things will change, your values will change. And your self-esteem will grow so that you will be able to see how unique you are.

Thank you, Vika!
"The course has exceeded all my expectations. For me it is like winning a lottery, like a breeder's lucky charm.

It's an encyclopedia of creative ideas and practical tips, building blocks of actions and thoughts. The course is unique in its approach. "
Tatiana Kizimenko

British short and longhair cats, PUMA BRILLIANT cattery
Learn more
Boiling the ocean? Yes, this is the case! And you have done it! You managed to create a science from seemingly mismatched things. It's relevant, modern, and accessible. It's an encyclopedia of creative ideas and practical tips, building blocks of actions and thoughts. The course is unique in its approach. Sometimes difficult, but in the end, you realize: "Оh, I needed this so much!"

A huge thank you to Victoria for her hard work, for this course, for the pleasant and informative time spent together. The course has exceeded all my expectations. For me it is like winning a lottery, like a breeder's lucky charm.
I can say that Marketing for Breeders has become the main and defining event of this year.

I had myriad of ideas regarding the kennel before the course. And before the course was even through, these ideas had transformed into a clear action plan. I came to the understanding that the weaknesses I thought I had, were in fact my advantages that I can use on my way to success. I was able to step aside and have a good look at my breed. I realized who my potential customers are. Who my competition is and what their weak spots are. I am now dealt much better cards with instruction how to play them right. You don't have to complete all the tasks, but you really want to – each new task helps you discover something new!

Thank you, Victoria, for changing my world!
Natalia Aharon

Russian Borzoi owner
Learn more
It was in winter… Full lockdown… Cold and boring. I was scrolling through my Facebook feed when I came across an announcement for open Marketing for Breeders webinars. "Ah, selling something again," – was my initial thought. But I had nothing else to do, so I could have a look…

During the first webinar I realized I knew nothing. After rewatching the recording of that webinar, I realized I wanted more. More so that nobody was selling me anything. After a week I signed up for the course.

It was the first paid online course in my life. I didn't miss a single lesson even though there are always recordings. I changed my plans and cancelled my meetings so I could attend! And as of today, I can say that Marketing for Breeders has become the main and defining event of this year. I had myriad of ideas regarding the kennel before the course. And before the course was even through, these ideas had transformed into a clear action plan. I came to the understanding that the weaknesses I thought I had, were in fact my advantages that I can use on my way to success. I was able to step aside and have a good look at my breed. I realized who my potential customers are. Who my competition is and what their weak spots are. I am now dealt much better cards with instruction how to play them right. You don't have to complete all the tasks, but you really want to – each new task helps you discover something new! You also constantly feel inconspicuous but constant support from Victoria and her team.

I can go on and on forever but it's best to experience yourself. I already know that not only did I get a clear manual and the best practices from an experienced marketer, but also found good friends and like-minded people. The best is still ahead! Thank you, Victoria, for changing my world!

"I stopped being anxious about the future of my kennel because I realized any problem can be solved.

Yes, I got more than I had expected. I got a certain scheme for a proper online promotion of my kennel.

This is invaluable knowledge for breeders. You opened a world of tranquility, logic, and harmony. I recommend everything! Fantastic course! I think every breeder needs to take it and to know how to deliver the value of breeding online".
Yulia Borniak

Sine Metu, Xoloitzcuintli miniature kennel
Learn more
I stopped being anxious about the future of my kennel because I realized any problem can be solved.

Yes, I got more than I had expected. I got a certain scheme for a proper online promotion of my kennel.

I would like to thank your team for tackling tasks for breeders in the now and giving hope for the future. This is an incredible course. Thank you, Victoria, for adapting marketing to breeder's needs. I can't even image how much work and expertise it takes to organizes something like that. You are amazing!

I wish you strength and patience to be able to create more miracles!

This is invaluable knowledge for breeders. You opened a world of tranquility, logic, and harmony. This inspired me so much that studying marketing is my main goal for 2022.

I recommend everything! Fantastic course! I think every breeder needs to take it and to know how to deliver the value of breeding online.

Thank you for this knowledge!
I would call this the discovery of the year!

I would especially recommend it to beginner breeders who are suffering from the beginner complex, as well as experienced breeders who feel burned-out or disappointed. Just come by and get inspired!
Tetiana Karpenko

Siberian Husky, HakunaVota kennel
Learn more
I have been a breeder of Siberian Huskies since 2018. When I heard about this seminar, I made an instant decision to sign up. Of course, I read the agenda for the event, but still had no idea what marketing for breeders is and what would be its application in cynology.

As a result, I am incredibly happy and inspired after the event. The level of knowledge is very important for me. The information was delivered at a very accessible to an average breeder who only thinks about dogs level. I would call this the discovery of the year!

I would especially recommend it to beginner breeders who are suffering from the beginner complex, as well as experienced breeders who feel burned-out or disappointed. Just come by and get inspired!
"This course turned my life upside down!

The main value of Marketing for Breeders is that instead of off-the-shelf solutions you get the necessary knowledge to put into practice yourself. "Give a man a fish, and you feed him for a day. Teach a man to fish, and you feed him for a lifetime."

Useful? Without a doubt! All information is presented in a very concentrated but also detailed and clear way."
Elena Varganova

Old Bluz Maine coon cattery
Learn more
This course turned my life upside down! First, it helped me understand who I am, what I'm doing and why I'm doing it. This course is not about sales though the sales will come. This course is a chance to sort yourself out as a breeder, to figure out your worth and to learn how to broadcast this into the world. Sale without selling sounds weird but that what happens.

There will be a lot of work. The main value of Marketing for Breeders is that instead of off-the-shelf solutions you get the necessary knowledge to put into practice yourself. "Give a man a fish, and you feed him for a day. Teach a man to fish, and you feed him for a lifetime."

Is it hard? Yes!

Interesting? Yes!

Useful? Without a doubt!

All information is presented in a very concentrated but also detailed and clear way.
"Thank you so much for this course! Every single word was useful to create a new vision of a breeder journey, a new approach to a lot of issues.

The opportunity to talk through things during calls is precious. Of course, there's a lot of work to be done on my own, to finish all tasks, but now I have an idea of how I should get there. Yes, it was hard, it was mind boggling, but it was amazing!"
Laila Skrodele

Akita kennel Amber Yule
Learn more
Thank you so much for this course! Every single word was useful to create a new vision of a breeder journey, a new approach to a lot of issues. It wasn't easy for me to follow the course for three months, twice a week, but it was worth it! I didn't quite grasp some things on the first try, so I rewatched and looked through notes again. The opportunity to talk through things during calls is precious. Of course, there's a lot of work to be done on my own, to finish all tasks, but now I have an idea of how I should get there. Thank you!
"Marketing for Breeders is not about becoming more expensive or being faster, overtaking and outrunning everyone. This course is about choosing your strategy for the kennel and finding your path to success. And most importantly, becoming unique for those future owners."
Galina Pryadko

Miniature schnauzer, Caritas Mea Vita kennel
Learn more
When I first heard that a pilot project of Marketing for Breeders seminars had launched, I got very interested.

The topic is quite important, and to me, as a beginner breeder, it seemed very relevant. But I could not attend the first seminar due to personal circumstances, so I was looking forward to the next ones.

While I was waiting, I watched Kennel Portfolio webinars and realized that the course is a must! And when Marketing for Breeders opened registration for a full online course, I applied without hesitation!

Saying that I didn't regret it would be an understatement!

In some aspects of creating the kennel's image this course has radically changed my view while in others it gave me a confirmation of my own sheepish thoughts and notes. But most importantly, it helped me see the relationship between breeders and future owners in a completely different light and taught me how to create my own unique image.

Marketing for Breeders is not about becoming more expensive or being faster, overtaking and outrunning everyone. This course is about choosing your strategy for the kennel and finding your path to success. And most importantly, becoming unique for those future owners.
"The course is amazing! Not only does Victoria explain everything clearly and in great detail, but the participants are also very kind – it's a dream class! I thought I knew a lot. Turns out, it was only 5% of the required amount".
Svetlana Latysheva

Bengal cattery Castle Leo
Learn more
I had no doubts I needed to sign up for Marketing for Breeders. It's such a unique product in its segment!

I didn't have experience with such a big course before, so I was naïve enough to think I would be able to take two different courses at the same time (I also took an animal psychology class). So now I am falling a bit behind. But the course is amazing! Not only does Victoria explain everything clearly and in great detail, but the participants are also very kind – it's a dream class! I thought I knew a lot. Turns out, it was only 5% of the required amount. =) Thank you, Victoria, you are the best teacher!
"I am a breeder of Gratsiano Malinois, a professional dog trainer and a judge with more than 20 years of experience."

After this course, my world has turned upside down. I have found answers to a lot of questions that interest me at the moment – how to make sure that the right people come to us, including those who come for puppies.

I think all breeders should attend this seminar, both successful like me and beginners. If we inform people properly, there will be fewer unhappy abandoned dogs; fewer owners who choose their breed and dog poorly; and those who have traumatized their dog because they got a trainer with outdated cruel methods."
Tatyana Pravda

Gratsiano kennel, trainer-teacher at Gratsiano Training Center, Ukraine
Learn more
I am a breeder of Gratsiano Malinois, a professional dog trainer and a judge with more than 20 years of experience. Of course, when I first heard about this seminar I was perplexed – we are not a puppy mill, we don't need huge sales. But since one of my projects is an online dog training school, I decided to attend anyway, so that I could apply my knowledge in this area. As a result, my world has turned upside down. I have found answers to a lot of questions that interest me at the moment – how to make sure that the right people come to us, including those who come for puppies.

Before that I directed all my efforts towards professional clients with whom I interacted in my line of work, at training seminars and championships. However, I wish that people who are not pros in the field were better informed about our center; that people in general changed their approach to training and communication with dogs; and of course, that they came to us for services, puppies, and just for socializing.

And I found answers to most of my questions. In addition, I learned a lot about how to create a simple web page, what are the certain aspects of running a page on Facebook and Instagram, and most importantly, how to make sure that I am the one to choose my own clients for puppies and training.

I think all breeders should attend this seminar, both successful like me and beginners. If we inform people properly, there will be fewer unhappy abandoned dogs; fewer owners who choose their breed and dog poorly; and those who have traumatized their dog because they got a trainer with outdated cruel methods.
I am grateful to Victoria for sharing her knowledge and being ready to coach and help us in the future so that we could learn how to properly demonstrate the value of our babies. So that the demand would be higher than supply. So that our business that we love with all we have and put so much time and effort into would bring us joy and not disappointment at the one of the most important stages – SALES. Let all the babies find the best "parents!" I recommend this seminar to all responsible breeders who are ready to learn and change, and who care about the future of their puppies.
Tatiana Repan

kennel of basenjis and miniature pinschers Bewitching Grace
Learn more
I am a breeder of Zwergpinscher and Basenji. I saw an ad for the seminar and decided immediately to join! I'm one of those people who hate hard advertising and always expect some trick or a catch. Still, there's no other way to show the value of your puppies and find customers without advertising.

The questions are always the same: why are the puppies so expensive? How is your puppy better? They are extremely annoying. And this is a completely new approach to sales. And like everything new, it throws you off balance.

Though there wasn't much balance to begin with since selling is hard for me. I don't have a single regret after joining the seminar.

I am grateful to Victoria for sharing her knowledge and being ready to coach and help us in the future so that we could learn how to properly demonstrate the value of our babies. So that the demand would be higher than supply. So that our business that we love with all we have and put so much time and effort into would bring us joy and not disappointment at the one of the most important stages – SALES. Let all the babies find the best "parents!" I recommend this seminar to all responsible breeders who are ready to learn and change, and who care about the future of their puppies.
"The course turned out to be very useful, I learned so many new things and figured out what direction I want to go and how to do it. And personal sessions with Victoria are a very special thing. If you want your kennel to become a brand, don't hesitate, sign up!"
Anastasia Marchenko

Australian Shepherds and MAS Disney dog kennel
Learn more
After I heard about this course for the first time, I had my doubts. But then I attended a couple of free webinars and realized I wanted more! And that's how I signed up for Marketing for Breeders course. The course turned out to be very useful, I learned so many new things and figured out what direction I want to go and how to do it. And personal sessions with Victoria are a very special thing. If you want your kennel to become a brand, don't hesitate, sign up!
"This course will be useful for ambitious and goal-oriented professional breeders. And for those who are also into learning and are open to new things, it will be exciting on top of everything!

This course will help you figure out how to use the resources effectively and will show you the modern tools to achieve goals.

Amazing bonus – new friends, a group of like-minded people and mutual support".
Irina Bell

Russian Toy, Belltoy Osher Kennel
Learn more
Marketing is universal while cynology is a very specific area of knowledge. The rules of the game are a mystery to the outsiders.

That's why the course is so unique and precious in my opinion – the author of the project is both a breeder and a marketer. Double the expertise! And Victoria's achievements in both areas are impressive!

This course will help you figure out how to use the resources effectively and will show you the modern tools to achieve goals.

As a participant you will need to be highly motivated and ready to dive deep into the process.

The learning process is in a convenient online format and includes practical tasks. And personal sessions are especially valuable.

There's also unlimited access to the webinars' records and useful links.

Amazing bonus – new friends, a group of like-minded people and mutual support.

This course will be useful for ambitious and goal-oriented professional breeders. And for those who are also into learning and are open to new things, it will be exciting on top of everything!
I was looking for a course like yours. I liked the topics you covered. Overall, I'm happy that I received this knowledge, and it was the right decision.

What did I like about the course? The answer is a bit weird – everything. I have been to a lot of courses on personal development and sales, but never on marketing. A lot of the things discussed were living somewhere in my subconscious, but then I would hear a phrase or two – and everything would click into place.
Natalia Kucherenko

British shorthair cat, PlushAristoCrAT cattery
Learn more
You need to grow and get new knowledge all the time, so I decided to join the course. My objective was to increase the number of requests for kittens, so I could choose the most responsible owners. I was looking for a course like yours. I liked the topics you covered. Now I know what I want, though I can't complete everything (I understand what I like, but I can't do everything myself, I would need professional to write texts, for example). Overall, I'm happy that I received this knowledge, and it was the right decision. I would love to keep learning further.
"I became more confident as a breeder and a person too.

Thanks to Breeding for Marketing, I have an active website that converts to real actual puppy owners who are ready to join a waitlist and wait for up to a year to 18 months for the right puppy! I have an active Facebook Page and working on my Instagram. I was able to double my puppy prices and have not reached the ceiling yet.

I accomplished my dream of being "stay at home poodle mom" and while other breeders skip litters and downsizing due to market oversaturation I feel secure building my breeding program

I am looking forward to joining the upcoming new Course to help me reach my full potential".
Aleksandra Mitsel

Moonrise Poodles kennel
Learn more
I have Poodles, a breed that has always been in top 10 AKC popularity list. In recent years their popularity among pet owners has been surpassed by "doodles." From a position of a dog groomer working with pet owners, as well as a poodle breeder, I saw two major trends. While poodle breeders did not understand why the general public would choose to pay double for mixed-bred dogs, the general public did not seem to know that the qualities that attract them to the mixes in the first place come from the poodle.

I worked out in my head that the way breeders represented their programs made a difference. Having Champion lines and titled dogs attracted attention but did not work to justify prices for the everyday pet owner who wanted "just a pet and companion". To make my breeding program sustainable, I needed to have a waitlist and raise my puppy prices. So I set out on my own quest to find out what pet owners are really looking for and how to successfully promote my beloved purebreds. While I figured out quickly what pet owners want, there was literally no information on how a breeder should promote their program.

I came across a post about Vika's open webinars somewhere on Facebook and from the first 15 minutes knew that I wanted more! I signed up immediately when I heard about the full paid course Marketing for Breeders.

The course did not disappoint! Vika is very thorough and breaks down overwhelming marketing principles into an understandable format. Most important, as a breeder herself and someone who has experience in the pet industry, Vika was able to show how to apply these principles to our own breeding program promotion. Individual coaching by Vika was very helpful. I won't lie, there was a lot of homework to do! But the results are absolutely worth it.

I became more confident as a breeder and a person too.

Thanks to Breeding for Marketing, I have an active website that converts to real actual puppy owners who are ready to join a waitlist and wait for up to a year to 18 months for the right puppy! I have an active Facebook Page and working on my Instagram. I was able to double my puppy prices and have not reached the ceiling yet.

I accomplished my dream of being "stay at home poodle mom" and while other breeders skip litters and downsizing due to market oversaturation I feel secure building my breeding program

I am looking forward to joining the upcoming new Course to help me reach my full potential.
"I have been a breeder of American Cocker Spaniel for 20 years, You opened my eyes to the fact that the world changed long ago. And we need to adjust to it, and not the other way around. I was stuck in the past and needed a modern approach. My experience and reputation are not enough, I need to switch to new technologies and new reality.
Marina Garbuz

Brand .American cocker spaniel, Continental Toy Spaniel Phalene, Golden Retriever - Tsvetnaja Mechta
Learn more
I have been a breeder of American Cocker Spaniel for 20 years, and I am also a new breeder of Phalenes. I came to the seminar to figure out why nothing seems to be working when I'm trying to sell my puppies. I had special troubles with Phalenes. I thought I would learn where they sell them these days, where the market and the check-out are, and who to pay for a stall. I'm joking, of course, but that was my impression.

Thank you so much for the information and experience. You opened my eyes to the fact that the world changed long ago. And we need to adjust to it, and not the other way around. There are no more markets with stalls. I was stuck in the past and needed a modern approach. My experience and reputation are not enough, I need to switch to new technologies and new reality. Thank you, Vika, a lot!
"A complete reassessment of the way I present information to potential owners. This is the most useful course in years of study."
Alesya Ermoshkina

Welsh corgi pembroke, SAP ALTYN kennel
Learn more
Do you remember the hair dryer scene in What Women Want? That is what this course became for me. A complete reassessment of the way I present information to potential owners! Vika and the team did a great job! Thank you so much! This is the most useful course that I have purchased in a few years, and I studied with dedication and great pleasure, waiting for a new webinar and a whole new magical world of marketing!
"I had some doubts over whether the course would really pay off. Now I think that the course exceeded my expectations.

I even felt like a slightly advanced user. I used to see marketing as a rather boring science. Now I realized that it is very exciting and useful".
Tatyana Sofieva

Maine Coon, ForestKitty cattery
Learn more
Thank you so much, Victoria, for the excellent organization of the course and patience with us, participants (sometimes it takes a lot of patience to explain the information that can be hard to digest for some people, myself included). Also, big thanks for the engaging presentation.

When I signed up for the course, I had some doubts over whether the course would really pay off. Now I think that the course exceeded my expectations. I even felt like a slightly advanced user. I used to see marketing as a rather boring science. Now I realized that it is very exciting and useful. Like a whole hidden underwater world that you never knew existed. Victoria, thank you very much for introducing me to this new interesting and useful world with its own laws. Complicated, unfamiliar, but very necessary. Also, thank you for the wonderful and attentive team.
So much useful information, social media promotion secrets, homework and unlimited access to the course materials – everything motivates to work on your kennel development.

Do I recommend this course? Absolutely! It would be useful to both beginner and professional breeders.
Svetlana Bogoslavets

Jack Russell Terriers kennel MASKI SHOW
Learn more
The idea that I need to get into this course hit me instantly the moment I saw the sign-up announcement. I really wanted to participate but the course was offline in Ukraine. I messaged the organizer saying I would love to buy the videos if they were going to record. It would also be great if there was an online format! And it happened! I was looking forward to the start date and here we go! So much useful information, social media promotion secrets, homework and unlimited access to the course materials – everything motivates to work on your kennel development.

Do I recommend this course? Absolutely! It would be useful to both beginner and professional breeders.
"Marketing for Breeders is a very modern, comprehensive, and systemic approach to creating and promoting any business.

The lecturer is very inspiring and motivates to achieve results. I definitely recommend it!"
Iryna Miroshnyk

Irislav Labradors kennel
Learn more
I had been monitoring the course since the announcement of the face-to-face seminars – contemplating, making plans. I had no concerns; knowledge will always be useful. But I am grateful for the quarantine, which allowed the course to transition into online format. All that I got from this course would not fit into two days. A lot of useful, essential, and clearly delivered information.

Marketing for Breeders is a very modern, comprehensive, and systemic approach to creating and promoting any business. The lecturer is very inspiring and motivates to achieve results. I definitely recommend it!
"The course doesn't teach you to sell a lot at a high price, it teaches you to be competent and in demand. They teach you to understand how promotion tools work. Thanks to Victoria and her team I understand what direction I need to move."
Mariika Alexeeva

Shiba inu, Kennel Zai Shen
Learn more
I attended several free Marketing for Breeders webinars and decided that I needed to study this program more. In September I saw the announcement about the enrollment for the group with more in-depth study of the matter. I have a young kennel and it is very important for me to know and be able to follow the owner's journey from wanting a pet to fulfilling their dream and understanding.

The course doesn't teach you to sell a lot at a high price, it teaches you to be competent and in demand. They teach you to understand how promotion tools work. I have started working on my website. Victoria has explained everything about the site's style, color and design that will work specifically for my breed and for the buyers I want to see in my kennel. Thanks to Victoria and her team, I understand what direction I need to move. There is still a lot of work to do, for many months to come. But now I have a plan of how things should be done. Thank you, Victoria, for the manual.
"This course is for ambitious breeders, for those who strive to perfect themselves, who are looking for motivation and ready to set goals even if you don't know about it yet. And yes, there's no secret for great sales. Everyone is the secret that this course helps to discover".
Kristina Veretelnaya

Hairless cat Sphynx Bambino Dwelf, Baby stark cattery
Learn more
"Set your goals, dreams, wishes and voice them, often!" – take home message.

I was looking for a course on Instagram promotion and a lot of free webinars were popping up. But they all seemed wrong…

I had this idea that the course should have something about animals in it.

And then I saw it! Breeder, marketing – all the right words. I watched some intro webinars – and bingo! Found it!

I had troubles from the beginning – I had no knowledge of sales or marketing! Couldn't understand the terms, the schemes… God help me! The help came from Victoria who was comforting us: "The chaos will become clear soon!" All I had to do was wait for it.

Scary words and graphs turned into favorite portfolios. Photos, color schemes, all the beauty where everything is very clear. Videos fascinate and disappoint at the same time because you realize you need to figure yourself out.

As a result, today is 05/26/2021 and the course is coming to an end, and I am not ready to finish! Three months aren't enough, so I would make conclusions later. But I know one thing – I will have the best results possible!

To sign up or not – everyone should decide for themselves. I can't say it was easy. I had my own issues, personal life problems… I felt discouraged. But changes test our ability to push forward and get to a new level.

At some point in the course somebody said, "innovators and the world has turned upside down; there's no use to stick to the past, I want to create the future now". That was exactly what I needed. And that's what I came here for.

I would like to say THANK YOU to the team. Thank you for being the innovators! I was pleased to be the part of this project. I believe you can do anything you want!

P.S. This course is for ambitious breeders, for those who strive to perfect themselves, who are looking for motivation and ready to set goals even if you don't know about it yet. And yes, there's no secret for great sales. Everyone is the secret that this course helps to discover. Good luck!
"I chose this course primarily because of the lecturer. A professional and successful marketer, breeder, and handler – that's the best combination to get the most complete and useful information!

The course has met my expectations completely! All the lectures and materials are available forever! If you are not lazy, it is quite realistic to achieve the most ambitious goals in pedigree breeding! Also, marketing is universal! Therefore, the algorithms are applicable in all fields, so these course materials can be used not only by breeders."
Elena Kucher

Seasolaris kennel, Ukraine
Learn more
I am sure everything in life happens for a reason and always on time! Lately I have been concerned with pricing for the breed and puppies' sales! I couldn't figure out why I buy my own dogs for thousands of dollars, but then people want to buy from me for a basically a penny? Even though potential buyers can see the difference between my dogs and the "mill" dogs? My colleagues have the same problem (but they are all old school). I am convinced that if this continues, soon my career as a breeder will be done for. In addition, I do not cut back on my dogs. Since my kennel is young and has just started to grow, I needed a solution quickly! And that was when I saw an ad for a free webinar on marketing for breeders. I attended it and then, without any hesitation, I signed up for the course!

Marketing is a science, a clear algorithm, and if you follow it, you will definitely get great results! Of course, I'm not idealizing, nothing just falls from the sky. It is necessary to use the classic techniques as well as modern tools at the same time! I chose this course primarily because of the lecturer. A professional and successful marketer, breeder, and handler – that's the best combination to get the most complete and useful information! The course has met my expectations completely! All the lectures and materials are available forever! If you are not lazy, it is quite realistic to achieve the most ambitious goals in pedigree breeding! Also, marketing is universal! Therefore, the algorithms are applicable in all fields, so these course materials can be used not only by breeders.
"I love to study but have often been disappointed – the balance between the price and quality is usually off. In this case I can say with confidence that the course has exceeded all my expectations!

Vika is a perfectionist and does everything at 150%! She is very knowledgeable and a great motivator".
Svetlana Molchanova
Cane Corso Italiano A regola d'Arte Kennel
Learn more
I personally loved the course! I love to learn but I have often been disappointed – the balance between the price and quality is usually off. In this case I can say with confidence that Marketing for Breeders has exceeded all my expectations! Apparently, Vika is a perfectionist and does everything at 150%! She is very knowledgeable and a great motivator. I hate to finish this course, but at the same time I understand that I need time to put everything I've learned into practice.

Of course, I recommend the course! Which I do for close friends, although I understand that it will create competition. I certainly do not like it, but it doesn't scare me – there will always be championships! And we, dog show fans, are always ready for that! Onwards!
"I can talk about it forever but unless you try it yourself you won't know!

Another priceless aspect – community of like-minded people. The course is truly amazing."
Natalia Nogotkova
Bonitas Spirit sighthounds kennel
Learn more
Ok, I will say it just like that, without using all the knowledge I have now.

I am interested in photography, so I signed up for this course after the webinar about photos. The basics were clear, like, you don't use pink to appeal to men, but the rest was just mesmerizing. And then it took off from there. My intention was just to try it out, and I had a small but very clear goal – I wanted to enter Japanese market (and everything that comes with it). Even before I finished the course and learned all the tools, I tried to apply just a small fraction of everything discussed. I sold FIVE puppies to Japan! Magic! I can talk about it forever but unless you try it yourself you won't know!

Another priceless aspect – community of like-minded people. The course is truly amazing.
"This is a very extensive and structured course which is a must-have for every responsible and self-respecting breeder.

Every lecture was useful. I didn't miss a single webinar!

Honestly, I have a great self-esteem and value my achievements, but the course helped me to sort everything out and raise the bar even higher. Besides, I realized that only a small number of breeders knew about my high standards. Now I know how to fix that and I'm working on it!

My life has turned upside down and I'm very happy that we crossed paths".
Irina Petrenko
Siberian cats, OF BARVINOK cattery
Learn more
I would like to express my immense gratitude to Victoria and all the participants. And I would like to share my feedback.

Honestly, it was the first time in my life when I decided to sign up for a paid course that I learned about in social media. I was inspired by four free webinars in January 2021. I was impressed and I am not easy to impress. I decided to choose the monthly pay (just in case I didn't like it), but after a month I asked for an invoice to pay for the rest of the course.

This is a very extensive and structured course which is a must-have for every responsible and self-respecting breeder.

Every lecture was useful. I didn't miss a single webinar!

All meetings were in real time, and during this seemingly short period (four months) I learned so much important and useful information. Of course, considering the specifics, not everything was clear from the get-go (few of the participants had background in marketing or promotion). But we had the opportunity to re-watch recorded webinars, as well as re-read the lectures.

On a side note, I was looking forward to every lecture and webinar. Though officially they were supposed to be two hours long, we studied for longer hours. So separate thanks to Victoria for that. I would also like to point out the huge work Victoria had done including possible sleepless nights. To prepare a two-hour presentation she had to process, find and translate tons of information, plus add visuals and photos. Victoria is a workaholic, and you can see how much effort she puts into her "baby".

For me, the most useful module was about the website. I know now what I want, where I'm going with it, and I can see the final picture. Victoria helped me to choose a gorgeous color scheme (which was also very right for me) for the site. Plus, thanks to her I have the structure for my site as well.

Honestly, I have a great self-esteem and value my achievements, but the course helped me to sort everything out and raise the bar even higher. Besides, I realized that only a small number of breeders knew about my high standards. Now I know how to fix that and I'm working on it!

I discovered Instagram, and I'm very happy about it. Falling in love with this resource more and more with every passing day.

Of course, I see a long road ahead, and there's a lot to work on before I can get the final results, but I'm a perfectionist and I know I can do it!

And I made friends with like-minded people – the other participants! It's very heart-warming to meet new people and make new friends. I'm sure we will cross paths in the future and meet in real life.

SMART goals are set, the wheel is turning, the timer is counting. Thank you, Victoria, for your professionalism and motivation! The course is not the end because I'm joining the Alumni Club where Victoria will help us stay on top of things in the future. My life has turned upside down and I'm very happy that we crossed paths.
"The course helped me to realize that I am unique; to state my goals and principles; and to find ways to achieve them in a particular area of life. The course is about marketing, but it changes your worldview and allows you to see many things – yourself included – in a different light."
Nadezhda Kravchenko
Welsh corgi pembroke & cardigan, Alfalavita kennel
Learn more
I have a young kennel with two dog breeds. The breeds were just starting to gain popularity, the competition was growing, and I figured that I needed a website. We created a simple page, but without any understanding of how to fill or promote it. The site was just for show. The same situation with social media. We have all heard that they work, but what to do exactly was unclear. Besides, there is this fear that SMM takes a lot of time which nobody ever has enough of. I don't have litters very often in my kennel, so my dogs are my key asset. I started having photo shoots with my adult dogs on a regular basis – primarily for myself, as a memento, so to speak. Why would I need social media, I thought, if I don't have puppies? When Facebook ads brought me a link to Victoria's webinar "Kennel Portfolio. Mature Dogs," it all came together. I realized that everything that had been done before was not a waste of time and money, so I got excited to take the course. I must admit, I had my doubts, but now I'm glad I took that chance. I literally jumped into the last train. The course helped me to realize that I am unique; to state my goals and principles; and to find ways to achieve them in a particular area of life. The course is about marketing, but it changes your worldview and allows you to see many things – yourself included – in a different light. I like the way the material is presented. Victoria is carefully weaving together different parts that lead to the understanding of why we are here and what is this all about. And everything that seemed complicated and confusing turns into simple patterns, so you just need to start doing it. Special thanks for the homework and the feedback. I feel that I am at the beginning of a long and interesting journey, and with the help of people like Victoria, it will be less bumpy. Victoria, thank you for this course, for your patience and your kind heart. I'm looking forward to more support and more knowledge.
" Marketing, which seemed so cryptic, became meaningful and familiar. To implement the knowledge, to learn new tools and to adapt them to my goals – that was the most useful part of the course for me."
Marina Grigorenko
Central Asian Shepherd, Abelhayat kennel
Learn more
Victoria, many thanks to you and your team. The information is necessary, useful, and interesting. I will have to go back to it and work on things I didn't have time for. There is a lot of work to be done! I am thrilled to meet people who love what they do. Breeders with a capital "B"! I see many things differently now and understand what to strive for. Marketing, which seemed so cryptic, became meaningful and familiar. To implement the knowledge, to learn new tools and to adapt them to my goals – that was the most useful part of the course for me. I am grateful for everything!
"Before the course I was shouting about the puppies from the rooftops. After taking the course I changed my approach to maintaining the site and social media completely. It didn't take long to see the actual results.

The course is absolutely worth the money. I wish it wasn't over."
Arina Akinfieva
ChrisMell beagles kennel.
Learn more
I wanted to learn how to organize sales properly so that I wouldn't be worried that my puppies stay for too long.

To polish my website and make it work.

To have proper knowledge of marketing.

Before the course, I created the website myself, but I wasn't getting any returns from it.

I was shouting about the puppies from the rooftops when it was clear that they were growing up but there were no owners lined up for them.

I will definitely get the results I want with constant development and consistent work. The course is absolutely worth the money. I wish it wasn't over.
"Before the course I had no system or full understanding of the process.

After the course I've got more than I wanted, and there are still a lot of interesting things to come."
Galina Kornilova
Little Squire, Cairn terrier kennel
Learn more
I tried to solve problems myself before. Some things worked out okey, but I had no system or full understanding of the process. And social media didn't really work either. But after the course – and even during the course – the level which I solve problems at has increased dramatically.

The course is worth it, without a doubt. I've already got more than I wanted, and there are still a lot of interesting things to come.
"Amazing course! It allows you to see your work in completely different light! A lot of valuable information I haven't even thought about before.

I managed to figure everything out and now have a clear action plan. I know what to do and in what order.

I am very happy that after long deliberation I decided to take the course. Not a single regret. I recommend it to everyone!"
Olga Demchenko
British cats "Plush Enjoy"
Learn more
Amazing course! It allows you to see your work in completely different light!

A lot of valuable information I haven't even thought about before.

I am a beginner breeder, and my brain was a cluttered mess. Victoria, you created a miracle!

I managed to figure everything out and now have a clear action plan. I know what to do and in what order.

I am very happy that after long deliberation I decided to take the course. Not a single regret. I recommend it to everyone!

Victoria, many thanks to you and your team for this wonderful and very useful project!
"I realized instantly that was exactly what I needed. I have a rather young kennel, so I need to understand the path an owner takes from the first thought about getting a pet to fulfilling the dream and understanding that the dream has come true. And the course is exactly about that.

You are not taught to sell more for more, you are taught to be in demand. You are provided with knowledge and understanding of promotion tools".
Oksana Emelyanova,
Michelle Grosso kennel
Learn more
After visiting a few free Marketing for Breeders webinars, I decided I needed something more. Then September came and I saw an announcement for a new group that was going to dive deep into the topic. I realized instantly that was exactly what I needed. I have a rather young kennel, so I need to understand the path an owner takes from the first thought about getting a pet to fulfilling the dream and understanding that the dream has come true. And the course is exactly about that. You are not taught to sell more for more, you are taught to be in demand. You are provided with knowledge and understanding of promotion tools. Thanks to clear arguments that our site is our everything I have finally created my site and I made it myself. I'm very grateful for that. Victoria showed how and where to do that.

The first half of the course was quite easy for me. The hard part started when we moved on to social media which was surprising for me. But I find everything new and hard very exciting. I understand why it's hard – it has to be different because you need to become special, unique. Yes, I won't do it in a month, maybe not even in two, but I will do it eventually following the plan I got.

There is a precise program of what you need to do, as well as when, how, and why. The crucial part is to actually do it (and not just listen to the lectures) and then everything will come true. There is a lot of work ahead. The lectures will be over, but the work will continue.

To my classmates I wish reaching all their goals. I hope that we will keep in touch as we already speak the same language and understand each other. Thank you, Victoria, for giving us the fishing rod and teaching how to use it, now it's on us to practice.
"The result exceeded my expectations many times over. The cost of the course is very low compared to the amount of knowledge and information you get."
Nina Jelecka
Cavalier King Charles spaniel, Latvia
Learn more
I wanted to learn online promotion as a future breeder.

I created a page for my own dog on Instagram while on Facebook I only had a personal page with all my friends. I wanted to share new events and pictures of my beloved dog there, but I usually try to limit it. Now I have a business page for my dog, so there is no limit of how many dog pictures I can post – I actually need to post them there.

The choice was obvious. I watched the free webinars, and I knew right away that I would take the course.

The result exceeded my expectations many times over. The cost of the course is very low compared to the amount of knowledge and information you get.
"There was lot of work. There were moments when I just wanted to quit. But it doesn't work this way with Victoria. She was leading me towards the final line. Every little win was an achievement!

And then, bit by bit, every issue was resolved. Everything fell in its place.

And the most important – you are not alone and on your own after the course".
Olga Kosevenko

British and Scottish longhair and shorthair, Barney's House cattery
Learn more
I can't even remember when and where I came across a post about the course. At the time I was searching for info on how to work with Instagram. There were a lot of adds. But as always, my inner voice told me "Try this one!" A couple of free intro lectures. Let's see and then decide. I saw… and stayed. First, Instagram course.

Turns out, it's not that simple. It's as if I learned about social media for the first time. Absolutely different view of the posts. A lot of questions and doubts. Panicking that I don't have a photographer. Panicking that I can't write posts and talk about my work and my kennel. Panicking about hashtags.

There was lot of work. There were moments when I just wanted to quit. But it doesn't work this way with Victoria. She was leading me towards the final line. Every little win was an achievement!

And then, bit by bit, every issue was resolved. Everything fell in its place.

I started seeing my animals and my accomplishments in a different light. Turned out, everything wasn't as bad as I thought.

Finally, we got to the big course on all social media channels and the WEBSITE.

The word website caused a big emotional turmoil. The main question was – where to start?

Victoria's experience and her clear delivery helped me out again. I started seeing what site I wanted to create. We discussed every little detail in the calls. Color scheme, number of photos, structure, everything.

And then it was time to act. I was very nervous. Searching for materials, photo shoots, negotiating with a person who would make the site. Everything under Victoria's supervision.

Victoria gives me confidence. A couple of sentences in the chat and I know how to fix everything. And the most important – you are not alone and on your own after the course. I know she will always answer and support. Thank you so much, Victoria!
"Marketing for Breeders course saved me and brought me back to life during a difficult time. I no longer fear for my puppies. I know the right people will come to me and I will be able to trust them with a dog's lives. "
Natalka Skirda

Bernese Mountain Dog, Basarili kennel
Learn more
Marketing for Breeders saved me and brought me back to life. It sounds dramatic, but it's true. I had a very difficult period in my kennel – a lot of dogs, plus puppies not selling well, ruined plans, a lot of work without results. The dogs I brought in did not meet my expectations. And I was also worried about the future of the puppies on top of it all. It seemed like I was taking one step forward and two steps back... Even when I was enrolled in the course, I was afraid it would turn into another disappointment. But from the very first webinar I realized how wrong I was! Victoria, your course opened my eyes to how the work should be done. The course showed me myself and my dogs in such a way that now I know who I am and where I am going. I learned to identify my strengths and work on my weaknesses. I saw the value of my kennel and my dogs and, most importantly, I know how to communicate that to others. I no longer fear for my puppies.

Although there are always risks, I know that the right people will come to me, and I will be able to trust them with a dog's life. I realized that the kennel is a brand, and everything works as a system. Thanks to the course, social media has turned from a waste of time into an effective tool for promoting my brand. There are things that I still don't understand and find difficult. But the main thing is that I know what direction to go, and that I will get help along the way. Victoria, you have perfectly structured the course. We don't just get a heap of knowledge. We organize it and learn to use it in the field.

The classes remind me of the well-known parable about a shaman who urged people to dig ditches during a drought because it would rain. What I am doing now is digging ditches. Slowly, as much as I can, but confidently and consciously. And I believe that it will rain! Many thanks to the whole team!
Big volume of structured quality information.

This isn't just interesting theory, but applicable knowledge allowing you to improve your work right away.
Learn more
I am a Shih Tzu breeder. I had no doubts about the importance of this seminar, but the result has exceeded all my expectations:

1) Big volume of structured quality information.

2) This isn't just interesting theory, but applicable knowledge allowing you to improve your work right away.

3) A great deal of individual approach.

4) Productive communication after the seminar which is crucial for when you get to practice.

I would like to express my immense gratitude to Victoria, to all participants and organizers. I recommend this seminar to all breeders regardless of their lever or experience.
After the seminar I lost some of the fears and figured out how to deal with the rest of them. Created a plan of what to do. Started to see my dogs and breeding in general in a different light.

I recommend it to everyone! Vika is an amazing speaker! Her way of presenting information is comprehensible and enticing, and she helps to see the higher purpose of the job, to structure it and to tell everyone about it.
Olga Verteletskaya
Maremma-abruzzese sheepdog , Alba Bestia Kennel
Learn more
I own Maremmano-Abruzzese Sheepdogs. I heard about the seminar from a friend and decided that it would be interesting and that I definitely needed it. The first reason was that my breed is very rare and not that many people have heard about it, so I had no idea how to talk about it. The second reason was personal for me – it's a guard dog and has its specifics, so I wanted to find owners who would see these dogs as companions and not as someone to run around the perimeter. And I had no idea how to do that either.

After the seminar I lost some of the fears and figured out how to deal with the rest of them. Created a plan of what to do. Started to see my dogs and breeding in general in a different light. And I also realized that the hardest part of the job is organization and discipline while gradually moving towards your goal.

I recommend it to everyone! Vika is an amazing speaker! Her way of presenting information is comprehensible and enticing, and she helps to see the higher purpose of the job, to structure it and to tell everyone about it.
"How can we stand out among others and become a brand people recognize?

Many thanks to Victoria! All these was delivered in a very concise way!"
Oksana Shvechikova
American Pit Bull Terriers, Mortal Venom kennel.
Learn more
When I was signing up for the seminar, I wanted to know what we were doing wrong as the owners of the kennel.

How can we stand out among others and become a brand people recognize?

Many thanks to Victoria! All these was delivered in a very concise way! Now we only need to practice.

Looking forward to next meetings!
"Vika, thank you! You understand all our problems and I will be honest – my ceiling has collapsed! There is nothing but the expanding vision."

Thank you for such comprehensive, practical, and in-depth information. For your willingness to help, to coach, to calm down"
Natalia Kalnichenko

Kurilian Bobtail, Vasilevs cattery
Learn more
Marketing for breeders. The title lured me in immediately! I was looking for opportunities on social media, as I understood that it was a platform not only for the promotion of services, goods, or brands. I took some in-person courses on Facebook promotion; I asked various marketers and SMM specialists for information. But each and every one of them, when asked "How can you promote a cattery?", looked at me like I was an alien. They ignored me, talked vaguely, and the last one just said on air that the country is in a turmoil, people have nothing to eat, and you want to sell cats? Give them away if there are those who want an extra mouth to feed! It was sad and I was about to get completely disappointed in marketing. But good things come to those who wait. I got into a free training session and realized that this was it! My good fortune!

Vika, thank you for such comprehensive, practical, and in-depth information. For your willingness to help, to coach, to calm down. You are my hero! You understand all our problems and I will be honest – my ceiling has collapsed! It crumbled and there's nothing but the expanding vision. Meaningless pictures turned into a steady flow. Not everything in my head has completely settled in, but I know for sure that it won't be like before, in the best sense. This course made me want to study more, and I already know the way.

I wish you, Vika, and all of us, your students, perseverance and patience, creative approach to our very interesting and laborious business, and may we succeed! Thank you so much, Vika!
"As a result, I can say that all the information during the seminar was presented in a clear way, easy to digest and to stimulate the brain. I got my answers, but also the understanding of how to put them into action!

If I had had this knowledge at the very beginning of my breeder journey, my development would have been faster and more successful, on par with time and technologies. And I wouldn't have had to review all my previous work and start over with all the corrections in mind".
Elena Tishchenko
Chinese Crested Dogs, El Tiola kennel.
Learn more
I have been a breeder of Chinese Crested Dogs since 2013, and I also own El Tiola kennel.

When I decided to sign up for the seminar, my biggest concern was whether I would be able to learn all new terms and actually understand what marketing is, especially for breeders. Would I be able to grasp the topic that was absolutely alien to me?

It was still important for me to get some answers to the questions I collected over the years of practice. How could I spend my time on communication and kennel promotion effectively? How to learn to attract my customers? How to build a marketing strategy? How to create a good website? And so on.

As a result, I can say that all the information during the seminar was presented in a clear way, easy to digest and to stimulate the brain. I got my answers, but also the understanding of how to put them into action!

I am ready to recommend the seminar to both professional and beginner breeders. If I had had this knowledge at the very beginning of my breeder journey, my development would have been faster and more successful, on par with time and technologies. And I wouldn't have had to review all my previous work and start over with all the corrections in mind.

Also, this course has a side effect. It influences your brain in a fast and effective way, day and night. You have millions of new ideas, you create thousands of new tasks, and you want to drop everything just to start working on them!
"After the seminar I can say that I received an immense amount of information that would be easy to put into practice.

Definitely recommend it to both beginner and experienced breeders. You will get answers, understanding of how everything works and how to apply it".
Yuliia Kazymirenko
Labrador Retrievers, Unterra's kennel
Learn more
I have owned Labrador Retrievers for ten years and plan to start breeding dogs in the nearest future. When I made the decision to sign up for the seminar, I was still skeptical though it was important to me to start working on my kennel and to understand my customers. After the seminar I can say that I received an immense amount of information that would be easy to put into practice. I'm not worried anymore, and I have less headache when I'm thinking about these questions:

"What should I do? How do I promote my first litter? I don't have anything! No idea what customers want… How do I even talk to them? What questions to ask? How to answer their questions?"

And after the seminar I know answers to all of that! Definitely recommend it to both beginner and experienced breeders. You will get answers, understanding of how everything works and how to apply it.
"The course helped me to bring people I needed to my team, so my expectations were met at 300%!

The course is amazing! It simply opens your eyes and helps you grow wings".
Nadezhda Turskaya
English springer spaniel, Chateau de Sur kennel
Learn more
A couple of years ago I realized things couldn't go on the way they were going. There were a couple of pages online, an ancient website and no understanding of why they wouldn't work. A lot of efforts and zero results. A search on Google brought me an unexpected result – I came across the first webinar of the course. I signed up purely out of curiosity.

For about half a year, I attended all open webinars, watching closely, and then finally made up my mind last fall. This was the only course at the time where I could sort through everything and figure out what a kennel promotion is.

It got obvious from the very beginning that we would study for real, that it would be very exciting and, most important, that the result would be noticeable after the first task. During the six months of the course, we completed the tasks that we need to promote our kennels successfully. They gave me confidence and motivation to go forward. Instead of chaotic attempts I had clear understanding and a plan of action. And though there is a lot of work ahead, it doesn't seem impossible. The course helped me to bring people I needed to my team, so my expectations were met at 300%!

The course is amazing! It simply opens your eyes and helps you grow wings. Thank you so much!
"I am immensely grateful for the course! Victoria has showed how to deliver my achievements to the public, how to present myself. It wasn't easy, but step by step everything fell in place and now I have a full picture. It has been a great audit, and it has highlighted the weak spots and shortcomings.

Yes, you need to start with yourself, and it's an immense amount of work but the course inspires you to do it. And without Victoria's perspective it would be hard to see what direction to move next. And it's not just her opinion, she's a professional, a marketer who knows the issue inside and out".
Ljudmila Tetti
Bengal cats, AmberYard cattery
Learn more
I am immensely grateful for the course! There has been a lot of work done, not just by one person, but by the whole team.

Now I have a direction and a plan. I have had my kennel for over five years now, but I got stuck in my promotion and growth. There has been a lot achieved but I'm the only one who knows about it.

Viсtoria has showed how to deliver my achievements to the public, how to present myself. She gave me the tools for social media promotion. It wasn't easy, but step by step everything fell in place and now I have a full picture. It has been a great audit, and it has highlighted the weak spots and shortcomings. Yes, you need to start with yourself, and it's an immense amount of work but the course inspires you to do it. And without Victoria's perspective it would be hard to see what direction to move next. And it's not just her opinion, she's a professional, a marketer who knows the issue inside and out.

Besides, it's not her first course. I don't doubt that with each new group it becomes better and better. I have learned a lot and there's a lot of work ahead.

Thank you.
Honestly, I was very hesitant at first. But after reading the course syllabus, I realized that this was exactly what I needed.

I wish I had taken this course 5 years ago! We would have gotten so much ahead of the game!

Special thanks to Vika for being so patient and breaking down the material for us."
Violetta Vechernina
English Cocker Spaniel, tibetan mastiff and Maine Coon, Vailex Spens kennel and cattery
Learn more
When I came across a webinar on Facebook about how to take beautiful pictures of puppies for your kennel, I decided to sign up since it had been my big headache for several years. And that's where the whole marketing course was offered. Honestly, I was very hesitant at first. But after reading the course syllabus, I realized that this was exactly what I needed.

What did the course give me?

Well, first, the understanding that I was running in circles. Somewhere deep down I always wanted to promote the kennel somehow, but I thought it was very difficult and being very old school, I was overwhelmed with it all. I also didn't see any point in relying on promotion experts because they don't know the specifics of cynology.

I wish I had taken this course 5 years ago! We would have gotten so much ahead of the game!

Second, it was the first time I decided to have a professional photoshoot and I liked it a lot!

Third, I was meaning to update my website for a long time, but I did not know how to do it properly. Now I know where to go.

What was difficult? Trying to understand a lot of English terms, even though I know the language. I still can't get used to the modern slang. It was also not always clear how to do homework, especially when you are a complete newbie in the world of social media and Internet in general. You must study the functionality first, and there isn't always time for that.

The result? The course was very useful all around. But I will be processing it for a long time because I simply don't have enough time. There was a lot of new information for me. Special thanks to Vika for being so patient and breaking down the material for us. Please, don't abandon us!

I found a lot of like-minded people during this course, and it's very important to support each other, to have someone you to turn to for advice.
" You look forward to every lecture. You do your homework with great pleasure. And you also get full support from Victoria, right down to the last detail.

We saw our first results at the end of the first month – without putting too much effort into it, just by playing around. Then at the end of the course, when the actual work had just begun, the results were already very significant. And I was just jumping for joy!"
Vlada Timoshchuk
Derzhi Veter Borzoi kennel
Learn more
I had been interested in Marketing for Breeders seminar for a long time, but I had neither time nor money. Reviews were also contradictory. But something drew me in like a magnet.

Then during the quarantine, even with a bunch of all sorts of webinars, Marketing for Breeders was like a breath of fresh air! A lot of the information made me look at familiar things from a completely different perspective. I got hooked up for good. So, despite all my circumstances, I signed up for the full course.

At first it was interesting, but difficult. Then it was just hard. Then I said to myself, "I have to" and studied like I had never studied before. And at that moment I started seeing the world of cynology from a completely different angle. On top of that, it became clear that things which were difficult in the beginning, turned into something very simple and exciting.

You look forward to every lecture. You do your homework with great pleasure. And you also get full support from Victoria, right down to the last detail.

We saw our first results at the end of the first month – without putting too much effort into it, just by playing around. Then at the end of the course, when the actual work had just begun, the results were already very significant. And I was just jumping for joy! The course is affecting even my daily life. I have totally different goals and priorities; everything is getting organized inside my head. And after three months of intensive studying, I still want to go on.
You have an excellent course! It has a lot of useful information that was new and sometimes complicated for me.

No regrets! I have discovered a lot of new things, learned to do other things differently, plus I have endless plans and ideas now!
Yulia Zhiglova
Maine Coon cattery and Kennel Jack Russell terrier TODERIA
Learn more
I would like to express my gratitude to Victoria and her team! You have an excellent course! It has a lot of useful information that was new and sometimes complicated for me. I spent a lot of time preparing myself to sign up for the course, both mentally and financially. No regrets! I have discovered a lot of new things, learned to do other things differently, plus I have endless plans and ideas now! Victoria, THANK YOU!
"I can't even imagine what it would be like to live without the course.

still have a lot of things to implement, but there are already noticeable changes in my life not only as a breeder, but in my personal life as well. I look at people I meet differently now, and I pay attention to things I didn't notice before.

All my friends are hoping for your course to be available in other languages in the future".
Nadia & Jacek Rosa
Kuzikolandia Russkiy Toy
Learn more
I can't even imagine what it would be like to live without the course. Even my friends and family have gotten used to it in my life. The course turned out to be very interesting, and Victoria is the one who deserves credit for this – she can truly motivate. Even if you are on the road or at work, you rush to make sure you make it in time for the lecture.

I still have a lot of things to implement, but there are already noticeable changes in my life not only as a breeder, but in my personal life as well. I look at people I meet differently now, and I pay attention to things I didn't notice before.

I recommend this course to everyone I know. Huge thanks to Victoria! All my friends are hoping for your course to be available in other languages in the future.
"I recommend this seminar to both experienced and beginner breeders. Do you want to know everything about online life and more? Sign up and come!

A big volume of perfectly structured and presented material. I got motivated to move forward and grow. I found like-minded people".
Nadezhda Drozdova
Bavarian mountain hound, Amber Hope kennel
Learn more
I recommend this seminar to both experienced and beginner breeders. Do you want to know everything about online life and more? Sign up and come!

A big volume of perfectly structured and presented material. I got motivated to move forward and grow. I found like-minded people.

I am grateful to Victoria and the organizers for the work environment and amazing atmosphere.
"I have always thought of myself as a person who easily learns new things. But here I have encountered a huge amount of new and complex information!

If the first months were about why, now it's about how and with what tools. And each breeder has their own because each kennel or cattery are unique, so there's no one-size-fits-all solution.

Learning to be approachable and easy to understand for the customers (owners of our puppies and kittens) is the goal of this program".
Alla Starkova
STARKS Maine coon kattery
Learn more
I found Marketing for Breeders page through Facebook recs in spring. That was followed by open webinars dedicated to marketing. They were interesting, a bit unusual though, and it was not clear how to apply all this information to a cattery. So there was no question if I needed a full Marketing for Breeders course. Besides, the fall course was intended for cat breeders as well. That's how I became a participant of this educational project.

Now there are only five days left till New Year and our classes are coming to an end. What has it become for me? I have always thought of myself as a person who easily learns new things. But here I have encountered a huge amount of new and complex information!

The world has changed indeed, and the relations between clients and sellers have changed too. And that is what the course is about – how to build your community in these new conditions. We aren't taught to sell more, to sell for profit. We are taught to understand what a consumer wants and how to find a balance between a person's need and our unique offer. The result of it would be sales without selling.

The course requires active participation during the whole process; just listening to the lectures without completed homework is pointless. Victoria and her team are always ready to help solve any issues and technical problems.

I want to point out that this course includes only live webinars and that's very precious. All questions are worked through right in the process.

In the first two months you should be ready for boring basics. The third month is easier, but the workload gets bigger, no time to relax. We still have a lot of work to do. If the first months were about why, now it's about how and with what tools. And each breeder has their own because each kennel or cattery are unique, so there's no one-size-fits-all solution.

Learning to be approachable and easy to understand for the customers (owners of our puppies and kittens) is the goal of this program.

A very professional and interesting course. A great mix of breeding and marketing knowledge. It has completely changed the way I see kennel online promotion.

The course had clear structure and is filled with practical knowledge where you work on online strategies to create and promote your kennel's brand.
Tatiana Mendel
Akita inu Mendelred kennel
Learn more
A very professional and interesting course. A great mix of breeding and marketing knowledge. It has completely changed the way I see kennel online promotion.

The course had clear structure and is filled with practical knowledge where you work on online strategies to create and promote your kennel's brand.

Great organization, support in every step. I'm glad I was in the right place at the right time.

"Hours of lectures; fantastic live webinars; convenient one-on-one calls. There's nothing more valuable than time invested in something smart. That's the interaction and productive communication.

The course is about freedom, freedom of choice. About being able to fulfill your potential online. You can't even imagine how many different tools and options I have now to position myself as a breeder. My very high demands were satisfied.

Thank you, guys, for this unique experience!"
Anna Avdeeva
Premium Secret Maltese kennel
Learn more
Something wonderful happened to me. On the New Year's Eve, working night shift and celebrating at midnight with grapes (we live in Spain, at Costa Brava), I made a wish which then turned into more specific ideas next day, at a feast with sparkling wine and Russian speaking friends.

I need to do something! Can't understand anything – that what I was sharing with more savvy young people who advised me to promote myself on YouTube.

Ok, I see.

But how?

And why there?

And are we sure that it should be there?

Three months before that I thought TikTokers were guys who practice dancing on tiptoes that has nothing to do with ballet…

Anyway, just tell me who I should pay for this to work! I'm joking, of course. But everyone sounds so smart and knowing what to do, but can't tell what exactly…

And so, I was sitting and hoping that my thoughts would materialize.

But then I was in the right place at the right time. And also, pre-qualified for the selection! I was found, I was evaluated and entrusted with knowledge. I am special, and just as this course, not for everyone.

Back in college I had this very demanding history professor. He would give everyone an A if they attended 100% of the seminars, and then Bs and Cs to those who are lucky at the exams. He knew that his program is best mastered in person.

There was another professor who left a mark with her newly written The Philosophy of Unconscious course (21 year ago!) The gist of the course was "watch, read, and learn to fish out the pearls of wisdom out of the mainstream". If you want to create something new, you should connect, mix, and model things from different areas, make hybrids.

During one of the seminars, I asked her a question: "If everything is so simple, why are you sharing this information?" Asking silly questions is my thing. But her answer was comprehensive: "Because I'm more than one step ahead."

Believe me, everything works, we have checked.

EVERYTHING WORKS!

I am moving in the right direction again, and a Rubik's Cube is clicking in my head. I'm learning, watching, reading and picking up things because now I know where and why I'm going. I wish I had been in the first cohort. At the same time, it's cool that we as the third experimental group received some tested as well as some new data and knowledge.

I'm applauding Victoria here. She's an amazing leader! She and her team have invested hours of their time and effort into me and other participants. Hours of lectures; fantastic live webinars; convenient one-on-one calls. There's nothing more valuable than time invested in something smart. That's the interaction and productive communication.

The course is about freedom, freedom of choice. About being able to fulfill your potential online. You can't even imagine how many different tools and options I have now to position myself as a breeder. My very high demands were satisfied. I received something that I couldn't even describe in one sentence in the beginning of the year. I met some fascinating people. And on top of all the productivity, the spring of 2021 flew by in a moment, another "coin" in my intellectual piggy bank. Thank you, guys, for this unique experience!
"The course is amazing! It's the first time I got more from learning something than I expected. Who would think that talking about such boring and puzzling subject as marketing can be so interesting.

All the knowledge presented wasn't just formal, it was very applicable – and that's invaluable".
Irina Rybak
Papillon Kennel Zvezda Tavridy
Learn more
The course is amazing! It's the first time I got more from learning something than I expected. Who would think that talking about such boring and puzzling subject as marketing can be so interesting. I had a bit of a hard time with new terms, but Google is free. All the knowledge presented wasn't just formal, it was very applicable – and that's invaluable. I believe I will be implementing that for many months to come. There's a lot of interesting work ahead!

Thank you, Victoria and the team for everything you have done, for your understanding and your help with the new information!
"Saying that I got some useful knowledge is saying nothing. The course syllabus, the materials and presentation are above all expectations. Special thanks to Victoria for one-on-one calls where I got help and answers to all my questions. I learned so much new information, got so much space for new ideas and opportunities!"
Learn more
I'm finishing Marketing for Breeders course and I can say with confidence – I'm not just happy, I'm thrilled! Saying that I got some useful knowledge is saying nothing. The course syllabus, the materials and presentation are above all expectations. Special thanks to Victoria for one-on-one calls where I got help and answers to all my questions. I learned so much new information, got so much space for new ideas and opportunities! Many thanks for the course! I wish Victoria and her team a lot of new successful projects and fulfilling all plans they have.
"Thank you for this course! Thank you for your knowledge and professionalism, your dedication to the cause, your honesty and open mind!"

Yes, it was hard, it was mind boggling, but it was amazing!
Irina Fedorova
Yorkshire terrier & biewer terrier, Angelic Charm kennel
Learn more
Thank you for this course! Thank you for your knowledge and professionalism, your dedication to the cause, your honesty and open mind!

Yes, it was hard, it was mind boggling, but it was amazing!

Now I have what I need to work on and understanding how I should work on it! So much to do!

Thank you, Victoria and the team! You are out of this world! Good luck!
"I had a lot of questions that I was able to answer thanks to Victoria's help and guidance.

The questionnaire for potential buyers and the waiting list for puppies helped me manage my kennel business better and I am grateful to Victoria for these small discoveries.

I would like to wish success in new endeavors to Victoria and the project participants!"
Elena Berezina
Smooth Chow Chow breeder, Kennel Tri Medvedya
Learn more
I listened to Victoria Borisova's free webinars on marketing. Thanks to her tips, I was able to develop and grow my kennel pages on social networks.

In one of the webinars, I heard that this course will be the last in Russian and decided to participate in it. I wanted to hear the opinion of a professional about the presentation of my kennel on social media and my website and build a strategy for growing my kennel business.

The Chow Chow breed has been known for a very long time, but short-haired Chow Chows (smooth) became popular relatively recently, so I wanted to understand how best to position my kennel. I already had a website, a Facebook page and 1000 Instagram followers when I came to the course.

However, I had a lot of questions that I was able to answer thanks to Victoria's help and guidance. During the course, I learned a lot about how to improve social media posts, how to make your own website, how to create website content, why a website is very important for a kennel, what photos and videos I should use, and what Instagram reels are.

The questionnaire for potential buyers and the waiting list for puppies helped me manage my kennel business better and I am grateful to Victoria for these small discoveries.

During the course, Victoria reminded me of the book "Blue Ocean Strategy" and I decided that the best strategy for smooth Chows is to focus on their differentiating qualities - they are more sociable, active and friendly. I try to show their character in the Instagram reels and Facebook videos, that have made my Instagram account is gain popularity, now I have 13,000 followers.

A lot of ideas remained unfulfilled due to the war in Ukraine, we had to leave our destroyed house and move to Poland, but I hope that our life here will improve and I will return to my notes.

I would like to wish success in new endeavors to Victoria and the project participants!
"I realized that in this crazy world being just a responsible breeders and owner of quality dogs while swaggering at dog shows is not enough. My intuition was right!

Yes, everything is in our hands. Having a clear plan of action, it's not scary to move towards your goals. There's a lot of work ahead, but when you know what, why and how to do it, it's not so scary anymore".
Learn more
I got interested in Marketing for Breeders when I realized that in this crazy world being just a responsible breeders and owner of quality dogs while swaggering at dog shows is not enough. My intuition was right! I knew I had to do everything myself because no one can do it better than me. It seemed so simple, but it turned out to be hard.

The world is changing really fast and there's no time for mistakes. The best decision was to trust a specialist! And yes, everything is in our hands. Having a clear plan of action, it's not scary to move towards your goals. There's a lot of work ahead, but when you know what, why and how to do it, it's not so scary anymore. I am very grateful for Victoria's work and support.
I guess, I haven't had such an impressive and intense event in my life for a long while.

It's strange but this wasn't just learning how to be a breeder with a capital B. This has been something more. This knowledge at the level of practical magic (the thought I often had). It's understanding what to do next when it feels like you've run into a stone wall. It's respecting your own work and other people.

Learn more
I can't believe the course is coming to an end! You have become a part of my life. It's strange but this wasn't just learning how to be a breeder with a capital B. This has been something more. This knowledge at the level of practical magic (the thought I often had). It's understanding what to do next when it feels like you've run into a stone wall. It's respecting your own work and other people. It's the professional approach to something that we consider just a hobby. I'm simply proud to be in a company of real fanatics!

Getting back to the point, there's a lot of work and life schedule adjusts to webinar schedule. It's absolutely worth it, but it's not for everyone.

I guess, I haven't had such an impressive and intense event in my life for a long while. Thank you, Victoria.

"Marketing for Breeders is a piece of the puzzle that every breeder needs for the complete worldview.

The course is informative and very useful! You will see your hobby in a different light, realize your value and uniqueness! Your world will never be the same!"
Irina Efremenko
Maine coon, DELUXE COON cattery
Learn more
The course is informative and very useful! You will see your hobby in a different light, realize your value and uniqueness! Your world will never be the same!

There are a lot of courses and trainings that help us grow in felinology, but nobody teaches us about proper promotion. Marketing for Breeders is a piece of the puzzle that every breeder needs for the complete worldview.

There is a lot of work to be done and a long way ahead, but the goals have been set and a strategic action plan created.

Thanks to Victoria and the team, our like-minded girls!
"To be honest, the price confused me a bit at first. Now I can assure you – it's cheap!

The amount of material provided, the quality of information, the help that everyone got during the course without exception – they are priceless. There wasn't a single lecture that I didn't get useful information and knowledge from!"
Inna Smirnova
French bulldog and papillon, Iz Doma Smirnovih kennel
Learn more
For a very long time I had this idea of hosting a seminar for breeders in my city on how to properly work on social media. It was due to the fact that they often had their pages and profiles blocked. I pestered my friends, asking them to recommend some professionals who could explain how to work properly on the Internet in simple terms. So, when I learned that Victoria Borisova was holding Marketing for Breeders seminars in Ukraine, without thinking twice, I invited her to our city. But the quarantine had other plans, the seminar had to be canceled.

After learning about the online course, I immediately decided that this was what I was looking for so long, and yes, I applied. To be honest, the price confused me a bit at first and many people I talked to told me that it was expensive. Now I can assure you – it's cheap!

The amount of material provided, the quality of information Victoria was able to deliver, the help that everyone got during the course without exception – they are priceless. There wasn't a single lecture that I didn't get useful information and knowledge from! Vika, thank you so much for your work! This year was in my life for a reason. THANK YOU!
"I am a beginner breeder and I tried to find information everywhere, but I couldn't get the full picture. Victoria has done a tremendous job of combining the work of breeders and marketing!"
Natalia Shvets
Maltese breeder
Learn more
I found the advertisement for Marketing for Breeders course on the Internet and immediately realized it was exactly what I needed. I am a beginner breeder, I don't know a lot, and I tried to find information everywhere. This included advice from "old-timers", information from the Internet, various forums, etc. But I couldn't get the full picture of where to go and what to do. I was very fortunate to come across the ad for this wonderful course. I think we all are very lucky to participate in it because Victoria is a breeder and she understands our problems, hopes and aspirations. In addition, she is a marketer with extensive experience. Victoria has done an enormous job of combining the work of breeders and marketing! Everything is lined up, everything is explained in simple terms, there is a step-by-step action plan. It's a great selection and analysis of websites, pages on Instagram and Facebook. We have something and someone to learn from! Of course, we will have to work very hard to implement this knowledge. Victoria, thank you so much for your hard work, for your punctuality and the ability to clearly present the material. Now it's up to us!
"I started a website and a Facebook business page but didn't know what to do with them. And now I understand what to do and how to do it. I have a simple algorithm in my head. Of course, it was worth it!"
Irina Konstantinova
Shiba Inu owner
Learn more
During the course I wanted to understand how to work with social media.

What I need to do to find the best owners for litters which I don't have annually.

I didn't think about promotion. Just posted videos and pictures of my two Shibas and my cat.

Went to various webinars from other creators but only got more confused. I started a website and a Facebook business page but didn't know what to do with them.

Now I understand what to do and how to do it. I have a simple algorithm in my head. Of course, it was worth it!
"The seminar will be very useful for both beginner and experienced breeders. Very interesting, very educational, very comprehensible, concise and logical. What's more, great visual materials".
Natalia Vyguliar
Welsh corgi Pembroke "IZ IMPERII SCORPIONA" kennel
Learn more
My name is Natalia, and I'm a breeder of Pembroke Welsh Corgis. When I learned about the seminar, I was worried it would be too complicated and I wouldn't understand anything.

And it was complicated! But it was very concise and logical!

Everything I had been doing before could be described in two words – chaos and emotions. After the seminar it was obvious that, first of all, I needed to make a clear plan, create definitive goals and set deadlines for what, where, and when I had to do.

The seminar will be very useful for both beginner and experienced breeders. Very interesting, very educational, very comprehensible, concise and logical. What's more, great visual materials.

Victoria, thank you so much for opening a whole new world for me! Good luck!
"I wanted to choose owners that would suit a particular puppy.

As a result, I'm very glad that I attended the seminar. The information was presented in concise and simple terms, with examples. I figured out what direction I want to move to grow my kennel and popularize the breed (into the right hands!).

I'm 100% satisfied with the seminar and grateful for the invaluable information"!

Anna Borisenko
Alaskan Malamutes Kennel AVENTURAS EN ALASKA
Learn more
I own Alaskan Malamutes. When I heard about the seminar, I got very interested and decided to join.

The most important and interesting part for me was how to position my kennel so that I didn't have to look for future owners but rather chose them. I wanted to choose owners that would suit a particular puppy.

As a result, I'm very glad that I attended the seminar. The information was presented in concise and simple terms, with examples. I figured out what direction I want to move to grow my kennel and popularize the breed (into the right hands!).

I'm 100% satisfied with the seminar and grateful for the invaluable information!

I recommend it to anyone who has puppies or plans to have them.
"All the questions of the seminar have been brought up by the reality of our high-speed life. How to let people know that we treat dogs as professionals, with love, understanding and care – without diminishing our work.

Please, accept my gratitude for addressing all the issues on such deep level. The lecture was professional, relevant, and energizing".
Victoria Hotsenko
Central Asian Shepherd, Slavina Uteha kennel
Learn more
My husband and I have been breeding Central Asian Shepherd Dogs for 22 years. That's when we got the first dog of this breed.

All the questions of the seminar have been brought up by the reality of our high-speed life. Like cost effectiveness in cynology. Or breed specific care. Or how to let people know that we treat dogs as professionals, with love, understanding and care – without diminishing our work.

Please, accept my gratitude for addressing all the issues on such deep level. The lecture was professional, relevant, and energizing.

"it was a miracle!

My brain was overloaded with new information, marketing terms, the pace of teaching and the quality of materials presented.

I have realized that without the right tools you can be working on your favorite hobby for years, attend shows, go through numerous steps, but you will only be known to those who actually meet you. While all the potential partners and puppy "parents" will just pass by…"
Nataliia Viter-Tsarykovska
Biewer Terriers Melody Rain kennel
Learn more
I I heard about the seminar from an ad of my favorite handling club, G-Dog Kyiv.

My initial thought was: "Ok, I will spend some more money, but I'm sure, it won't be a miracle."

But it was a miracle!

My brain was overloaded with new information, marketing terms, the pace of teaching and the quality of materials presented.

After the seminar I got a GOAL that, I am sure, I will reach thanks to Victoria, her knowledge, her help, and support.

I have realized that without the right tools you can be working on your favorite hobby for years, attend shows, go through numerous steps, but you will only be known to those who actually meet you. While all the potential partners and puppy "parents" will just pass by…

I still have a lot to learn about marketing in cynology that will make me a famous breeder in the future. Not only in the small circle but on the world scale, I'm sure of it.

I am confident I can achieve everything; I have defined my goals, I have learned methods to reach those goals, and I will learn even more after I attend another Marketing for Breeders seminar.
"As a result… WOW! Now I believe that by following all recommendations I can reach the level I need.

The seminar could be useful to everyone. Both to the breeders who are growing and want to achieve more and beginners".
Anna Sergienko
Iz zolotoy stepi, kennel. Jack Russell Terrier
Learn more
I have been a breeder of Jack Russel Terriers since 2010. When I decided to sign up for the seminar, my main concern was that the seminar would be about the importance of shows and paid ads. I was still intrigued since there were no seminars of this kind available.

As a result… WOW! Now I believe that by following all recommendations I can reach the level I need.

The seminar could be useful to everyone. Both to the breeders who are growing and want to achieve more and beginners. Even my son, who is twelve, was excited. I thought he would spend the seminar playing his games, but he was engaged and asking questions on the second day.
"What did I like about the course? The answer is a bit weird – everything. I have been to a lot of courses on personal development and sales, but never on marketing. A lot of the things discussed were living somewhere in my subconscious, but then I would hear a phrase or two – and everything would click into place.

The knowledge about the fundamentals of marketing is the basis you can use to build a lot of things".
Vladislava Yaroshuk
Head of a club
Learn more
I have been looking for directions to grow for a long time. I had a feeling I'm not working well enough. The final straw was the free intro webinars where I got interested in the speaker and their values.

The issue and the goal are one and the same – how to promote on the Internet. The methods I used weren't effective enough.

I tried to solve it by delegating to other people. The result was rubbish. We had different values and approach to potential clients.

Had I thought about branding and online promotion before I learned about the course? Not about branding. I had thought about online promotion, invested into a website.

What did I like about the course? The answer is a bit weird – everything. I have been to a lot of courses on personal development and sales, but never on marketing. A lot of the things discussed were living somewhere in my subconscious, but then I would hear a phrase or two – and everything would click into place.

The knowledge about the fundamentals of marketing is the basis you can use to build a lot of things.

I might not have become more confident, but I have definitely stopped worrying when a customer goes away.

In the final part of the course when it was so important to sort everything out, the war started. And everything I was trying to figure out just fell apart. It's hard to concentrate on a long-term project at the moment, so for now – baby steps. And then we'll see.
I am confident that this seminar is useful for both new breeders and those with experience. Being up to date is a key to success!
Yulia Konovalova
Affenpinscher breeder
Learn more
I am a Cane Corso and Affenpinscher breeder. And I am still new to this! But I had already experienced all sides of the trade. The energy and motivation started to run low, my colorful world got filled with sad gray tones.

That's when I learned about the seminar. At first, I thought to myself, I'm an adult and don't believe in miracles. But somewhere inside it lit a small flame of hope. I decided to sign up. I wasn't losing anything after all.

Two days of the seminar flew by! That little flame turned into a raging fire and all doubts were left far behind, where colors were sad and dull. I know now that my black streak is in the past, and there is only bright world full of interesting ideas ahead. And most importantly, I have a person who will give me a hand, a word of advice and will help me work through my mistakes. Thank you, Vika!

I am confident that this seminar is useful for both new breeders and those with experience. Being up to date is a key to success!
"I am confident it was exactly what I needed to overcome the stereotypes and my lack of knowledge of technologies and marketing. I only need to organize everything in my head and start working. I now have a road map of where to go and what to do! I'm eternally grateful to you, Victoria!"
Sergey Mazur
Kennel of American Staffordshire Terriers - TERR'AM STAFF
Learn more
Just as me, American Staffordshire Terrier has been around for more than 30 years. I got into dog shows about 7 years ago, became a breeder 5 years ago. Finding new ideas and information in the modern world is easy, but you need to know where and how to look. I expected to get a lot of new knowledge, so I was happy to attend this unforgettable seminar. It was very sought after and much anticipated.

I am confident it was exactly what I needed to overcome the stereotypes and my lack of knowledge of technologies and marketing. I only need to organize everything in my head and start working. I now have a road map of where to go and what to do! I'm eternally grateful to you, Victoria!

"While working in the kennel, I had a lot of questions about the promotion.

All these questions were answered at the seminar. It's a must-have for anyone who wants to be professional while doing what they love".
Kristina Popova
Dogue de Bordeaux, L'Arbre de la vie kennel
Learn more
I am a breeder of the Dogue de Bordeaux, and in 2015 I registered L'Arbre de la vie kennel. I got interested in the seminar the moment the idea presented itself. While working in the kennel, I had a lot of questions about the promotion. E.g., how to work with a site, do I really need it? How to work with the social media? Do I really need to attend the world shows? How to find common ground with the potential customers? How to find the customers? How to turn my kennel into a brand?

All these questions were answered at the seminar. It's a must-have for anyone who wants to be professional while doing what they love.
"The seminar has completely changed my understanding of the way kennels and breeders work. And what's important, it provides you with tools that allow you to grow.

The seminar doesn't just highlight what you are doing wrong but gives very clear instructions on how to fix this.

I can finally see my goals and ways to reach them clearly. I think this knowledge is necessary and applicable regardless of your age or experience in breeding".
Tanya Zhyoludeva
Dobermans and Manchester Terriers, Black&Bright kennel
Learn more
I own Dobermans, Manchester Terriers and two hounds. I have also owned Black&Bright kennel for over ten years.

I decided to join the seminar because I wanted to learn about the topic that was a complete mystery to me – marketing. Back when I was studying, it wasn't available. And while I understood the concept, I wanted to get a deeper understanding of it. And since I've known Victoria for a long time, I had no doubts that the material would be top tier. I didn't know how exactly but I was confident this knowledge would help me understand how and where to grow. I might be lucky to have a support system because everyone I talked to about this decision supported me. My concern at the beginning was whether I would be able to memorize and then process and apply this huge amount of information. It's a known fact that three days after studying some written information, you will be able to remember about 10% of it. Some relevant images can increase this number to 50%. That's why I appreciated printed materials and subsequent communication in the group. I'm writing this so that breeders of different ages and experience weren't afraid to not be able to follow, to miss something and waste their time. The materials are presented in a very accessible way, and you can always ask for more clarifications.

The seminar has completely changed my understanding of the way kennels and breeders work. And what's important, it provides you with tools that allow you to grow. It was necessary to see first-hand how important working with a site and other resources is. It was very interesting to learn how these resources work together and how to allocate your time and efforts to work with them properly. The seminar doesn't just highlight what you are doing wrong but gives very clear instructions on how to fix this.

I am glad that I decided to join this new and exciting world of marketing. I can finally see my goals and ways to reach them clearly. And I know I wouldn't be able to paint such a clear picture on my own. I might not be able to apply everything I learned right away, but what matters is I know it's applicable. I think this knowledge is necessary and applicable regardless of your age or experience in breeding. In the age of new technologies, you have two paths: you can try and act on your intuition, getting to your goals through trial and error; or you can acquire basic knowledge and use it to help yourself.

Go for it!
Subscribe to the Breeder's Key Point newsletter to get notifications about new stories, articles in the blog and upcoming online workshops.
It is a platform dedicated to ethican dog and cat breeders worldwide. It is all about the new approach toward the online promotion of the breeding program and ongoing support for responsible breeders who love their breed and do their best to develop their kennel.
© Breeder's Key Point 2020 - 2023
ABOUT Breeder's Key Point
CONTACT
breeders.marketing@gmail.com
NEWSLETTER
Subscribe to the Breeder’s Key Point newsletter to get notifications about new stories, articles in the blog and upcoming online workshops.
BLOG
FOLLOW US
instagram ico
facebook ico
SUCCESS STORIES
RESOURCES